On Tuesday 7th February, BPG hosted the first of the Family Business Insider Series for 2017.
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The perpetual question of print vs environmental sustainability generates a lot of discussion.On the whole, the easy perception is printing is a bit like an… Read More
A lot of studies have been conducted over the last couple of years looking at the differences between how we process information read via a… Read More
We tend not to think too much about what happens to our mobile phones or devices when they’ve passed their use by dates. We don’t… Read More
It’s hard to imagine what sort of evidence, we as humans living now, will leave for others to find in a few century’s time. The… Read More
Porsche has found an interesting and tactile way to combine print and digital. They’ve used a print advertisement as the gateway to a ‘Star Wars’… Read More
The paperless office is almost impossible. The best proof of this is when digitally born and raised companies start using print to communicate. Check out… Read More
Wolfenbear is a Hunter based company which has developed a range of beard oil products for men. They create organic botanical oils for ‘urban beardsmen’… Read More
Do you have a trade show coming up? An industry conference, or exhibition? Want to make new contacts and be remembered? Leave behinds, or promotional… Read More
Congratulations to our joint CEO, Debbie Burgess, who has won the 2016 Women of the West Award. This award is an initiative of the Western… Read More
Do you have a trade show coming up? An industry conference, or exhibition? Want to make new contacts and be remembered? Leave behinds, or promotional pieces that are handed out or left behind at a trade show can be powerful forms of advertising for your business. However, when handled badly, they end up in the bin and cost you money. Here are some tips to help make your promotions a good investment that will be read and remembered.
A lot of studies have been conducted over the last couple of years looking at the differences between how we process information read via a screen, compared to reading off the printed page.
There is a common perception that millennials live their lives predominantly through digital platforms. However the thread running through a lot of these studies indicates that when it comes to study or needing to read to gain solid information and understanding, text books or printed articles are the preferred medium.
A study from the Organisation for Economic Cooperation and Development suggests that schools need to rethink the value they place on saturating the classroom with technology and look at traditional methods of learning through writing, note-taking and reading from books rather than laptops or tablets.
Porsche has found an interesting and tactile way to combine print and digital. They’ve used a print advertisement as the gateway to a ‘Star Wars’ like holographic experience. Kit Kat have also used the same method to great effect. This project is a really good example of mixing traditional and technological disciplines to engage consumers with that ‘delight and surprise’ element.
Wolfenbear is a Hunter based company which has developed a range of beard oil products for men. They create organic botanical oils for ‘urban beardsmen’ to keep their beards looking the way a good beard should!
The paperless office is almost impossible. The best proof of this is when digitally born and raised companies start using print to communicate. Check out Facebook’s beautifully designed employee handbook and deck of playing cards.
We tend not to think too much about what happens to our mobile phones or devices when they’ve passed their use by dates. We don’t really, on the whole, think about the energy and the resources that go in to creating them either. The printing industry however has had to become acutely aware of the ‘well from which it draws’ in order to consider its future sustainability and reduce its environmental impact.
The following article is a case study looking at the sustainability of sourcing paper in comparison to electronics by Two Sides. It presents some thought provoking statistics…
The perpetual question of print vs environmental sustainability generates a lot of discussion.
On the whole, the easy perception is printing is a bit like an environmental Godzilla that cuts swathes through forests with reckless abandon. But this is not the case. As an industry that faces more negative press than most, its done a lot to put sustainable practices in place. In Australia alone, we have paper recovery rates of 87%.
With a lot of companies now charging extra for consumers to have the choice of receiving a paper bill, some interesting statistics can be found on the Two Sides website.
These statistics open the dialogue in pursuit of a more balanced approach to how we view print sustainability right now.
It’s hard to imagine what sort of evidence, we as humans living now, will leave for others to find in a few century’s time. The concept of looking at a schoolboy’s marginalia in an amazingly preserved 16th century book is fantastic. The fact it survived such a lengthy journey through time is testament to some amazing craftsmanship (some mean binding!) and probably the reverence that we still collectively place on books as intrinsically important objects of beauty, knowledge and insight.
It also shows students haven’t changed either!
Congratulations to our joint CEO, Debbie Burgess, who has won the 2016 Women of the West Award.
This award is an initiative of the Western Sydney University which has honoured the achievements of amazing women since 2005 by acknowledging their significant contributions to the development of the region and its community.
On Tuesday 7th February, BPG hosted the first of the Family Business Insider Series for 2017.
It’s hard to imagine what sort of evidence, we as humans living now, will leave for others to find in… Read More
On Tuesday 7th February, BPG hosted the first of the Family Business Insider Series for 2017.
Read More
Do you have a trade show coming up? An industry conference, or exhibition? Want to make new contacts and be… Read More
The paperless office is almost impossible. The best proof of this is when digitally born and raised companies start using… Read More
Porsche has found an interesting and tactile way to combine print and digital. They’ve used a print advertisement as the… Read More